Sunday, July 20, 2008

MidLife Women - How Humiliating is That?

MidLife Women - How Humiliating is That? ;

Have you seen the tv commercial that focuses on a woman stuck in bumper-to-bumper highway traffic with her partner and kids? She squirms and looks very uncomfortable, embarrassed and maybe even in pain. Suddenly a porta-potty floats gently down from the sky! The woman relaxes and smiles, and a picture comes on the screen showing a popular disposable pad/diaper product.

I find this commercial disgusting and demeaning. It's just a grab for a new market using any angle possible. And it's downright silly too - having a toilet come down from the sky!

It's true that many women suffer from some urinary incontinence or urgency. Sometimes it begins after pregnancy and birth, sometimes with the hormone changes in perimenopause. Some women just 'leak' when they laugh from a young age. But I hardly think a disposable pad for incontinence (billed as the traveller's porta-potty) will make everything tickety-boo!

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